Following their 2021 collaboration centered around community and the Pan-African flag, Patta and Tommy Hilfiger join forces yet again on a capsule dedicated to hip-hop’s roots in New York City.
“The collection is basically an ode to New York City and the nineties, one of the golden eras of hip-hop,” says Patta co-founder Edson Sabajo. “The city has been instrumental for both brands, as has the genre and its culture.”
While celebrating the past, Patta and Tommy’s work is undoubtedly framed in the present. To fully embody this ethos, the pair enlists New York-native artists MIKE and Wiki, as well as legendary producer The Alchemist, for the campaign. Lifestyle photographer Quil Lemons and director Nicholas Stafford Briggs capture the spirit of New York hip-hop with their lookbook and music video release.
For Soul and Fellowship, Smooth Tings Owns The Night
For the clothing, Patta and Tommy Hilfiger reinterpret a plethora of garments with ’90s references and aesthetics. Co-branded varsity jackets adorned with “1993” dates arrive in navy and yellow colorways. Further, Patta offers its take on the classic yellow, red, and navy Tommy Sports jacket. Athletics inspirations cover forest green hoodies and classic white tees. Additionally, branded t-shirts and sweaters feature collegiate undertones synonymous with Tommy.
The Patta x Tommy Hilfiger collection will be available online and at Patte Chapter stores beginning December 2nd. The collection will also launch globally with select retailers on December 9. Additionally, Patta and Tommy will host a pop-up from December 2-3 at 53B Stanton Street in the Lower East Side.
Take a closer look at the lookbook images in the gallery above. You can also check out the official “One More” video by MIKE, Wiki, and The Alchemist below.
Lastly, for more in fashion, Action Bronson Launches Baklava Flea Market, Previews His New Balance 990v6.
